Something Extraordinary is Happening in the World
– and Most
People Haven’t Realized
By Gustavo Tanaka
Most of us haven’t quite realized there is something
extraordinary happening…
A few months ago, I freed myself from the standard-procedure
society. I broke the chains of fear that kept me locked up into the system.
Since then, I see the world from a different perspective: the one that
everything is going through change and that most of us are unaware of that.
Why is the world changing? In this post, I’ll point out the
eight reasons that lead me to believe it.
1. No one can stand the employment model any longer
People working with big corporations can’t stand their jobs.
The lack of purpose knocks on your door as if it came from inside you like a
yell of despair. People want out. They want to drop everything and run. Take a
look at how many people are willing to risk entrepreneurship, how many people
are leaving on sabbaticals, and how many people are suffering with work-related
depression, and burnout. We are reaching our limits.
2. The entrepreneurship model is also changing
The vortex of entrepreneurship was once to find an investor
and get funded — to be funded was like winning the World Cup or the Super Bowl.
But what happens after you get funded? You get back to being an employee. You
may have brought in people not sharing your dream, not in agreement with your
purpose, and soon, it’s all about the money. The financial end becomes the main
driver of your business. People are suffering with it. Excellent startups began
to tumble because the money-seeking model is endless.
A new way to endeavor is needed — and good people are doing
it already. Over the past few years, with the explosion of startups, thousands
of entrepreneurs have turned their garages into offices, to bring their
world-changing, billion-dollar ideas to life.
3. The rise of collaboration over competition
Many people have figured out that it doesn’t make any sense to
go on by yourself. Many people have awakened from the mad “each man for
himself” mentality.
Stop, take a step back, and think. Isn’t it absurd that we,
7 billion of us living in the same planet, have grown further apart from each
other? What sense does it make to turn your back on the thousands, maybe
millions, of people living around you in the same city? Every time it crosses
my mind, I feel blue.
Fortunately, things are changing. Sharing and collaborative
economy concepts are being implemented, and it points towards a new direction.
The direction of collaborating, of sharing, of helping, of togetherness. This
is beautiful to watch. It touches me.
4. We are finally figuring out what the Internet is
capable of
The Internet is an incredibly spectacular thing, and only
now — after so many years — we are understanding its power. With the Internet,
the world is opened, the barriers fall, the separation ends, the togetherness
starts, the collaboration explodes, and the help emerges.
Some nations saw true revolutions that used the Internet as
the primary catalyst, such as the Arab Spring. Here in Brazil, we are just
starting to make a better use out of this amazing tool.
Internet is taking down mass control. The big media groups,
who controlled the mainstream news and deliver the message they want us to
read, are no longer the sole owners of information. You go after what you want.
You bond to whomever you want. You explore whatever you may want to. With the
advent of the Internet, the small are no longer speechless. There is a voice.
The anonymous become acknowledged. The world comes together. And then the
system may fall.
5. The fall of exaggerated consumerism
For too long, we’ve been manipulated to consume as much as
we possibly can, to buy every new product launched — the newest car, the latest
iPhone, the top brands, lots of clothes, shoes, in fact, lots and lots of
pretty much anything we could our hands on.
Going against the crowd, many people have understood that
this approach is way off. Lowsumerism, slow life and slow food are a few types
of actions being taken as we speak, changing how we live and pointing out the
contradiction of how absurdly we have come to organize ourselves. Fewer people
are using cars. Fewer people are overspending. And more people are swapping
clothes, buying used goods, sharing assets, cars, apartments, offices.
We don’t need all of that they told us we needed. And this consciousness
of new consumerism can take down any company living on the exaggerated end of
it.
6. Healthy and organic eating
We were once so crazy we accepted eating anything! It only
needed to taste good, and everything would be alright. We were so disconnected
that companies started to practically poison our food, and we didn’t say
anything!
But then some people started waking up, enabling and
strengthening the demand for healthy and organic eating. This is only going to
get stronger.
But what has this got to do with economy and work? Just
about everything, I’d say. Food production is one of the basic fundamentals of
our society. If we change our mindset, our eating habit and our way of
consuming, corporations will have to respond and adapt to a new market. The
small farmer is getting back to being relevant to the whole chain of
production. People are even growing plants and seeds inside their homes as
well. And that reshapes the whole economy.
7. The awakening of spirituality
How many friends do you have who practice yoga? What about
meditation? Now think back, 10 years ago. How many people did you know by then
who practiced these activities?
Spirituality, for too long, was for esoteric folks — those
weird-like and mystic people. But fortunately, this is also changing. We’ve
come to the edge of reason and rationality. We were able to realize that, with
only our conscious mind, we can’t figure out everything that goes on here. There
is something else going on, and I’m sure you want to get hold of that as well.
You want to understand how these things work — how life
operates, what happens after death, what is this energy thing people talk about
so much, what is quantum physics, how thoughts can be materialized and create
our sense of reality, what is coincidence and synchronicity, why meditation
works, how it’s possible to cure some ailments using nothing but bare hands,
how those alternative therapies not always approved by regular medicine can
actually work sometimes.
Companies are providing meditation to their employees. Even
schools are teaching the young how to meditate. Think about it.
8. Un-schooling trends
Who created this teaching model? Who chose the classes your
kids have to take? Who chose the lessons we learn in history classes? Why
didn’t they teach us the truth about other ancient civilizations?
Why should kids follow a certain set of rules? Why should
they watch everything in silence? Why should they wear a uniform? What about
taking a test to prove what you actually learned?
We developed a model that perpetuates and replicates
followers of the system, and breeds people into ordinary human beings.
Fortunately, a lot of people are working to change that,
through concepts such as un-schooling, hack-schooling and homeschooling.
Final Thoughts
Maybe you’ve never thought of all this, and even may be in
shock. But it’s happening. Silently, people are being woken up and are
realizing how crazy it is to live in this society. So take a moment: Look at
all these new actions, and ask yourself if everything we have been taught so
far is normal. I don’t think it is. Thankfully, there is something
extraordinary happening.
About the author: Gustavo Tanaka is a Brazilian author and
entrepreneur, trying to create with his friends a new model, a new system and
maybe helping to create a new economy.
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